Summary

READ IT

Evolution of generative video AI throughout 2023

This statistic tracks the introduction of generative video AI technology throughout 2023. Significant advancements suggest AI's video creation capabilities are rapidly growing and gaining attention.

Image showing evolution of AI

Main use cases for video AI

This statistic identifies the applications of video AI technology. Common uses include employee training, AI curated UGC, customer service and E-learning.

Image showing main use cases of Video AI

AI Video Editing Use Cases

This statistic focuses specifically on how AI is assisting the video editing process. AI can automate tasks as well as support creative enhancement.

Image showing AI video editing use cases

Global Deep Fake Market

This statistic explores the depth of the global deep fake market. The predicted 33.12% growth suggests deep fakes, powered by AI, are becoming a significant market force in 2024.

Image showing global deep fake market

Prior to using AI video, an average employee spent 45 hours per month creating training videos

This statistic highlights the significant time saved by utilising AI tools; such as Pollo.ai, for video curation. Traditionally, creating training videos could be a tedious task, but AI streamlines the process, saving a down right 34% of time spent with tools such as Synthesia leading the curve.

Image from Synthesia.io
Image from Synthesia.io showing average time spent on training videos.

Video Creation Processes Replaced by AI

This statistic outlines a poll of the specific stages in video marketing production that individuals believe AI can automate. AI can now handle tasks like Voice Over Actors, Self-Recording and running of video production companies right from script creation to generative AI videos.

Image showing video creation process replaced by AI

AI Video Tools vs Traditional Videos

This statistic compares creating videos with AI compared to different traditional methods. Studies show that 43% of individuals believe that AI tools offer seamless creation without compromising on quality.

Image showing AI video vs traditional video

Use of AI for marketing content, production (2024)

This statistic showcases the adoption of AI for video creation in marketing as of 2024. The increasing utilisation of AI - 44% - suggests it's becoming a pivotal tool for marketers.

Image showing AI marketing use

Consumers that are comfortable using AI to assist them on digital channels

This statistic explores a poll on consumers' inclination towards AI interaction. As more consumers become comfortable, 52% of individuals seek AI's role in decision-making experiences, implying that from here on it will only grow.

Image showing consumer preference for AI

Resources:

1)  Statistic 1

2) Statistic 2

3)Statistic 3

4)Statistic 4

5)Statistic 5

6)Statistic 6

7)Statistic 7

8)Statistic 8

9) Statistic 9